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How to Write, Shoot, Edit & Share Videos for your Marketing
01. Course Overview
Course Introduction (1:20)
Parts of Production
Tools You'll Need
The Message is the MOST Important
DO IT - Audience Profile (4:00)
02. Visual Storytelling
Intro and Terms
The Visual Story (4:24)
Explainer/How-to/Tutorial Videos (3:48)
Promotional/Announcement Videos (3:42)
Testimonial Videos (4:50)
DO IT #1 - Live Consulting Call
DO IT #2 - Video Brainstorm (7:46)
03. Equipment & Gear
Camera Options
Stabilization
Lights
Audio
Digital Storage
DO IT- Gear Planner (1:33)
04. Pre-Production
Outline & Mood Board (1:54)
DO IT - Outline & Mood Board (6:27)
Your Script & Shot List
DO IT - Write Your Script (4:02)
How to Storyboard
DO IT - Make a Storyboard (2:49)
Planning Logistics
Rehearse your script
DO IT - Practice Your Script (3:03)
05. Production
Filming - Camera Settings (0:58)
DO IT - Set Up Your Camera (1:01)
Filming - Three Point Lighting
Filming - Getting Good Audio
Filming - Rules & Tips
DO IT - Film Your Video (2:10)
06. Post-Production
Loading & Organizing Your Media (8:21)
DO IT - Organize and Import Media (4:07)
Understanding the Editing Workspace
Parts of the Edit
DO IT - How to Edit Your Video (35:33)
07. Sharing Your Video
You've Made a Video! What do you do with it? (3:38)
The Basics of a Content Campaign
YouTube
Facebook & Instagram
DO IT - Share Your Video! (0:41)
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You've Made a Video! What do you do with it?
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